Resources

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The Power of Habit: Why We Do What We Do in Life and Business

A young woman walks into a laboratory. Over the past two years, she has transformed almost every aspect of her life. She has quit smoking, run a marathon, and been promoted at work. The patterns inside her brain, neurologists discover, have fundamentally changed.

Marketers at Procter & Gamble study videos of people making their beds. They are desperately trying to figure out how to sell a new product…

http://www.amazon.com/The-Power-Habit-Business-ebook/dp/B0055PGUYU/ref=pd_sim_kstore_17